CULTURE, DISCOURSE, AND GAMEPLAY: NEW MEDIA CITIZENSHIP IN SINGAPORE

Abstract

In this presentation, we report on a study that seeks to connect (macro-level) public discourses on new media citizenship with (micro-level) interactional narratives about online gameplay. Combining qualitative media analysis and critical discourse analysis of public campaign resources and news products with in- depth interviews of massively multiplayer online role-playing game (MMORPG) players, we consider the ambiguous and contested meanings associated with the leisurely consumption of new media technologies among a group of middle-class Singaporean youths.